Lubna began her career at the infamous Kirshenbaum, Bond & Partners, in the early 90’s where she honed her keen eye and strategic dexterity on world-class brands. She spent the next two decades at NYC’s leading agencies. Lubna has created campaigns for everything from pantyhose to industrial pumps but what she loves most is helping brands that make people feel good, look good and be good.
Her award-winning branding campaigns have been featured in The New York Times, Graphis, Creativity, Archive, Ad Age, Adweek, Print and ADC Global. She is a Board Member of theThe Art Director's Club of Philadelphia where she started the ADCP Influencers Series, bringing thought leaders to share insight and inspiration with Philly's creative community.
Obsessed with indigenous handcrafts she designs a lifestyle brand inspired by her Middle-Eastern heritage.